The OMEGA Seamaster James Bond Should Have Worn

By Patrick Fassler •  Updated: 10/14/22 •  9 min read

In 2019, OMEGA launched the OMEGA Seamaster Diver 300M James Bond Limited Edition (based on the Diver 300M), which celebrated the 50th anniversary of On Her Majesty’s Secret Service – a movie where Bond wore a Pre-Daytona Rolex Chronograph and Submariner…


In fact, the only mention of anything Omega in the film is the Virus Omega, which I caught after buying this watch. Let’s talk about what makes this watch the best Bond edition OMEGA. 

Some quick specs about the watch can be found on the screen now, but ultimately this information is everywhere, so here’s what matters. The watch has a 42mm case diameter, a somewhat transparent caseback (we’ll touch on that in a minute), a limited number reference plate showing the production number, and most importantly, the Co-Axial Master Chronometer Caliber 8800 movement with a 55-hour power reserve. 

Now, let’s dive into what sets this James Bond Edition apart from other Seamaster Divers. 

omega James Bond Edition

Seamaster James Bond Edition Pros

Obviously, to get into this, we must touch on all of the Bond references. That’s what this watch is all about. A few seconds ago, I mentioned that the watch has a transparent caseback, which is somewhat true. You can technically see the movement, but unlike a traditional transparent caseback, this has a few extra details. 

Caseback

On the back, we see some fine detailing with the Bond family coat of arms with the text Orbis Non Sufficit, translating to The World is Not Enough – the Bond family motto. The caseback is also lined with the text “we have all the time in the world” as a reference to one of Bond’s most iconic phrases and songs from the films, which was featured again in No Time to Die. 

I think we can now see how well this plays into the Bond fantasy. If you’re interested, spend some time looking into the history of the two phrases. It’ll consume your morning. 

Details

An 18k yellow gold plate on the side of the case shows the production number against the limited production number of 7,007 – this one being number 1656. The watch also features 18k yellow gold hands, hour markers, and the Bond family crest as the 12 o’clock index. 

Although I’ve rarely ever seen it bright enough, the lume also displays a hidden number 50 at the 10 o’clock hour to celebrate the anniversary of the film. In the 18 months or so I’ve owned this watch, I’ve maybe seen it three to five times, but it’s cool to know it’s there, I guess.

To add to the Bond theme, the 7th on the date disc is finished in the 007 font. The dial is also finished with an engraved gun barrel design, contrasting to the normal waves of a standard Seamaster Diver 300M. 

OMEGA James Bond Limited Edition Box

Off the topic of the watch itself, let’s discuss its box. I firmly believe this is one of the best ways OMEGA stands out over its leading competitors, as it clearly showcases its attention to detail throughout the entire experience. Even with a standard Seamaster model, the box stands out. The James Bond Edition takes it to an entirely new level. 

While a standard Seamaster comes in a beautifully finished wooden box, the James Bond Edition comes in a special edition box with, you guessed it, even more Bond references. The top of the box is finished again in the Bond-style gun barrel design with a gold OMEGA logo. 

On the front of the box is the 007 logo with gold pushers on the side to unlatch it. When opened, it features more gold-plated accents, showcasing the watch front and center. Included is a travel case with the Bond family coat of arms and motto on the front and the OMEGA gun barrel logo on the back.

Credit where it’s due; it’s nice to see a watch have a travel case included. It’s a small touch, but it plays into the attention to detail you get from OMEGA. It’s a great place to keep the cheap rubber strap that comes with the watch because I’m not a fan of that. 

To the right is the steel bracelet with a spring bar tool to swap them easily. 

As odd as it may sound, I can’t express enough how much I appreciate the level of detail in the box. For any limited or special edition piece, it makes a world of difference when thought is put into the entire experience. 

James Bond x OMEGA Collaboration

I love collaboration pieces because they add so much more meaning to a watch when it combines two things you love. I’ve mentioned this in other videos, but the majority of my watches are some type of collaboration. From the basic boy MoonSwatch to the 2Q and Seamaster James Bond edition and about 4 or 5 others, I love them. Adding that additional element into a watch takes something that, frankly, is a bit mundane after 2 years of wearing it and gives it additional life. 

Even from a marketing standpoint, it’s great to see two brands come together to build something like this to gather interest from both their audiences, thus building a larger watch community as more people get hooked on this watch addiction. 

With all of the Bond elements aside, though, this model of the Seamaster Diver 300M is a fantastic watch all around. In fact, I’d argue that it is by far the best watch in the category, beating out its strongest competitors. From the quality of the watch itself to the pure craftsmanship of the movement and attention to detail, the 300M is just better. 

Downsides of the OMEGA James Bond Edition

But I suppose it’s now time to talk about some criticisms, starting with the biggest one. The James Bond Edition has received a lot of criticism since its release for being gimmicky. Now, I think I have an interesting opinion on this because I strongly agree and disagree with that statement. 

First things first, I’ve owned the watch for nearly two years, and through that time, once a month, I’m reminded of the 007-font ‘7’ date marker. The other references to Bond blend in so well that you barely realize they’re there after wearing it for a while. In fact, it’s no different than wearing any other watch. For anyone concerned, it has too many Bond references, don’t be. Unless you’re pointing them out, you don’t really ever think about them. 

The only thing you notice front and center every time is the gun barrel dial, which is no different than noticing the waves on any other Seamaster Diver. It’s just kind of there. 

More importantly, though, of course, it’s a bit over the top and gimmicky when you think about it. It’s supposed to be. If you weren’t interested in the Bond gimmicks, you’d save the money and buy any other Seamaster. 

Counter-Arguments to Community Feedback

It’s a bit of an absurd argument to me, though, because gimmicks are what we, as a watch community, link to nearly every iconic watch. Snoopy, Pepsi, Coke, the freaking Moon, and Daytona.

Watches are sold on gimmicks, and while some play into it more than others, it all comes down to what we can associate with a watch. For 99% of people, the utility of a watch died years ago. Gimmicks are how they sell, and I figured by now that would be pretty clear. 

Let’s be honest. We all love an item that uses antiquated technology to give us a less accurate version of our timezone. Without gimmicks and marketing, the watches wouldn’t sell. 

I understand this watch plays heavily into its collaboration, even more than its sibling – the 007 Edition for No Time to Die. But had it not played into more heavily, you would have basically ended up with the same watch minus titanium. 

Addition Criticism of the Seamaster Diver Bond Edition

A point of valid community criticism is that it commemorates the anniversary of a movie where Bond iconically wore a Pre-Daytona Chronograph and Submariner. I can’t argue against that. It’s a somewhat hilarious dig at Rolex that OMEGA won the bid for Bond to wear a Seamaster, even though Fleming was a Rolex man. That’s a fair criticism.

Leaving community feedback out of it, though, I need to admit two things I dislike about the watch. The strap. And the bracelet. For me, they’re both awful, and I know everyone disagrees with that. That’s fine. 

The rubber strap has no breathability, and it’s awkwardly uncomfortable to wear all day while at a desk… which I what I do. I’m not Bond. I’m more like the strange intern sitting underground in Skyfall. 

The steel bracelet is the same story for me, though. This already feels to be a heavy watch, and adding on the steel bracelet makes it feel clunky. I personally feel Rolex have a better bracelet, both the Oyster and Jubilee, honestly. This watch, for me, feels best placed on a NATO strap, and that’s probably how I’ll keep it. 

Aside from that, though, I don’t really have major criticisms about the watch itself. Long-term it’s going to be easy to service. It’s a reliable timepiece with quality and gimmicks throughout. After nearly two years with it, I truly thought I would have found another watch that would be my go-to, but I haven’t found a single one yet. 

Patrick Fassler

🚗 Unhealthy Car Obsession ⏱ Semi-Healthy Watch Obsession 📌 Daytona Beach, FL

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